Facebook's sobering new reality comes to the fore at F8 2018

Getting Feedback on New Tools to Protect People's Privacy | Facebook Newsroom

So, as part of its response to the privacy controversies that have cropped up lately, Facebook has made a decision to get into the dating game.

In India, the divide in the user-base between those who use dating apps and why versus those who use matrimonial websites is well demarcated. The profiles will not appear in newsfeeds and your friends will not be notified about your new dating profile. It is going to be opt-in only and users would be able to create their profiles without their Facebook friends getting to know. Afterall, Facebook's own history of violating data privacy, coupled with this dating platform's inherent nature, could turn this application into the flawless tool for Facebook, or a third party to snoop on us at our most vulnerable.

This comes after the 33-year-old testified before Congress last month for about 10 hours over two days.

That stipulation is a nod to Facebook's troubles over privacy in the wake of the Cambridge Analytica scandal, in which the political consulting firm was able to harvest data from Facebook users' friends.

As we noted yesterday, when Facebook launches its service, it wants to make it as noninvasive as possible. "Facebook could enter this space and take it over relatively quickly, but should they, when we're seeing as many problems as we do?"

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"This is going to be for building real, long-term relationships, not just hook-ups", Zuckerberg said in presenting the new feature, noting that one in three marriages in the United States start online - and that some 200 million Facebook users identify as being single. We also use this information to make your experience on Facebook better.

Facebook boss Mark Zuckerberg has described 2018 as an "intense year" for the social network, but promised to take a "broader view" of the company's responsibilities.

Moreover, you will receive messages from potential suitors in an inbox separate from your regular Facebook Messenger, which prevents people from sending photos or links when they are chatting with a stranger for the first time.

Facebook Chief Executive Mark Zuckerberg announced the latest addition at the company's developer conference, one of a host of new features the tech company is adding in order to get users to spend more time on the site. If you are a Facebook user, soon you will be introduced to a feature that will let you find love online. This new development allows users to clear their history, remove data that they sent to Facebook from outside websites or apps. "They'll have the option to discover others with similar interests through their Groups or Events". Facebook dating will compete with other popular dating sites such as Match.com.

The announcement was a big blow to online dating company Match, which also owns the Tinder app. Shares of the Match group plunged by 22 percent, while those of its parent company IAC also dropped by nearly 18 percent, according to CNBC.

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